Now your conversion funnel is settled, you are only at the beginning of your journey! Because a funnel is intended to convert better and better, on and on: the goal is to improve it.
Improving the conversion funnel amounts to being able to analyze it, for the purpose of identifying:
To start analyzing a conversion funnel correctly, it is necessary to see it as it is; a succession of steps to be taken by your visitors, until the final payment step.
That is exactly the reason why it's necessary to deconstruct all the stages of your conversion funnel. You will need to identify all the necessary actions that visitors must take. This will allow you to identify instantly your strengths and weaknesses.
Once these main steps are identified, it is necessary to set up an Analytics solution which lets you to list the scores relating to the different stages. Your only goal: measure the success of each step of your conversion funnel.
We have some resources that might help you carry out the task:
In addition to these available resources for the analysis of your funnel-steps and to identify your strengths and weaknesses, we have some recommendations of free tools that will help you improve performance:
You look at your website and your funnel about 10 times a day - and it's complicated to always keep a fresh look on what you implement.
That is why we can definitely be of service. Take a moment to review our conversion funnel audit offer - within two days, you will get a detailed audit of your funnel and applicable insights that you can implement in just 3 hours.
It's time to get better results with what you already have.
Launching an ecommerce store? You have everything ready, your products, your website, your design - even your analytics? Yupee !But how about your CRM ? In this article, we'll review a simple go-to plan you can start with today to extend your CRM capabilities. Let's dive in!
I'm sharing here a proven tactic that drive results to get back at least 25% of your lost checkouts, while the e-commerce average is around 8%.
This calculator will let you know which budget you'll need on Facebook - and if your ads are profitable.
This email A/B test significance test will let you know which version of your email A/B test is the most performant - and on which metrics. Plus, we'll display which recommandations you can take.
To help boost your Shopify store conversion rates, you’ll need a holistic approach.
The Product Page is the most crucial page of your eCommerce store where conversion takes place.
Pinterest is a great platform to promote your eCommerce business.
Personalizing your eCommerce site is a great way to improve conversion rates.
With the top 10 Direct-to-Consumer brands that we’ve reviewed and was able to gather all the juicy details you need in setting up your e-shop’s product page! Whether you are an entrepreneur in beauty, fashion, lifestyle, or food & wine — we got you covered. Check out our list below to find your perfect match:
What do customers want to see? Truth is, it really depends on what you offer and how you want to brand your business. Overall, here are the things that we highly suggest you consider when writing your newsletter.
Launching your brand’s very first social media platform can be exciting and nerve-wracking at the beginning. Of course your main goal here is to drive social media users to your website or e-shop and convert them to customers. However, in this day and age, brands are expected to be more relevant and engaging to its target community especially in the universe of instagram, facebook, tik-tok, and twitter. So, how do you do that? How will you be able to sell while being relevant?