Now your conversion funnel is settled, you are only at the beginning of your journey! Because a funnel is intended to convert better and better, on and on: the goal is to improve it.
Improving the conversion funnel amounts to being able to analyze it, for the purpose of identifying:
To start analyzing a conversion funnel correctly, it is necessary to see it as it is; a succession of steps to be taken by your visitors, until the final payment step.
That is exactly the reason why it's necessary to deconstruct all the stages of your conversion funnel. You will need to identify all the necessary actions that visitors must take. This will allow you to identify instantly your strengths and weaknesses.
Once these main steps are identified, it is necessary to set up an Analytics solution which lets you to list the scores relating to the different stages. Your only goal: measure the success of each step of your conversion funnel.
We have some resources that might help you carry out the task:
In addition to these available resources for the analysis of your funnel-steps and to identify your strengths and weaknesses, we have some recommendations of free tools that will help you improve performance:
You look at your website and your funnel about 10 times a day - and it's complicated to always keep a fresh look on what you implement.
That is why we can definitely be of service. Take a moment to review our conversion funnel audit offer - within two days, you will get a detailed audit of your funnel and applicable insights that you can implement in just 3 hours.
It's time to get better results with what you already have.
I'm sharing here a proven tactic that drive results to get back at least 25% of your lost checkouts, while the e-commerce average is around 8%.
Launching an ecommerce store? You have everything ready, your products, your website, your design - even your analytics? Yupee !But how about your CRM ? In this article, we'll review a simple go-to plan you can start with today to extend your CRM capabilities. Let's dive in!
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