Bathleisure — made better. What a promise! Let's dig into their funnel review in video - we'll list here the main takeaways you can take.
Their "SHOP LUXURY" CTA is quite interesting - it's classic enough to not trigger interrogation, but it also gives the brand an interesting stand. They have a whole message about Luxury & Upgrades that works well for their branding.
Never miss this point. Weezie both shows Press Reviews and Customers reviews on their homepage → if you have some, do it. Something more they could have done, would be to implement the press logos right in their reviews carousel, so any visitor would understand that these are professional reviews right away.
When you link your Instagram account or a content page in certain landing pages, you're always taking the risk of redirecting people out of your funnel flow. It should be specific because if it's not intended for the visitor, it might be a very disturbing experience. Here, having a "Meet Weezie" CTA in the "Our Story" section, what we’ll discover doesn't tell me anything about my destination.
Of course. They're a great addition to your product page. But don't steal — make sure your clients agree (and trust us, they will!)
When variants are that important when picking a product, do the same as Weezie does: make the choices obvious in the product grid, along with the associated visuals.
Make sure you can ask this question to your clients and then display your ratio along with the product reviews. Yes — I looked bored, but I promise I'm not.
When going through custom product flows, your button might slip away, at the very bottom of the page/process. Don't do this → make sure the button is always accessible somewhere.
Get your funnel reviewed and know how to start converting better than ever before! Start right here.
I'm sharing here a proven tactic that drive results to get back at least 25% of your lost checkouts, while the e-commerce average is around 8%.
Launching an ecommerce store? You have everything ready, your products, your website, your design - even your analytics? Yupee !But how about your CRM ? In this article, we'll review a simple go-to plan you can start with today to extend your CRM capabilities. Let's dive in!
This calculator will let you know which budget you'll need on Facebook - and if your ads are profitable.
This email A/B test significance test will let you know which version of your email A/B test is the most performant - and on which metrics. Plus, we'll display which recommandations you can take.
Search Engine Optimization (SEO) is key to getting your website found and for you to take advantage of the phenomenal use of search engines as the starting point for most users’ journey on the web -- to find answers, to look for information, to compare product A with product B, to look for solutions, to find local stores or merchants, and also to buy.
As far as proven eCommerce marketing strategies go, while we use the word “try” in the title, what we really mean is that you “should”. By the end of 2022, global eCommerce will be worth a whopping $5.55 Trillion. By 2023, eCommerce is going to be worth $6.17 Trillion. If anything, eCommerce is only going to get bigger and is a viable opportunity for any eCommerce brand.
Landing pages -- unlike regular pages -- help convert better. Use them generously for all campaigns. eCommerce conversions -- along with sign ups with tracking pixels happen on landing pages. Sales happen on eCommerce product pages. All of this is tracked.
One way to challenge big brands is to leverage data. Which data? Yours
To help boost your Shopify store conversion rates, you’ll need a holistic approach.
What do customers want to see? Truth is, it really depends on what you offer and how you want to brand your business. Overall, here are the things that we highly suggest you consider when writing your newsletter.
How to increase click rate on emails? This is a very tricky question because it always depends on a lot of stuff and by a lot we mean — A LOT. So, we suggest to actually follow this checklist that we have formulated to help you get a bigger picture of what should be done.
Colourpop is a great makeup and skincare brand. It is well-known for its cosmetics and well-appreciated by beauty addicts around the world. We were curious how they gained even more popularity, so we did what we love to do - review their funnel. Let’s see all their good practices and what they could improve on their website!
The global eCommerce industry is pegged at a whopping $4.89 trillion in 2021, according to Shopify. If you get it right, it’s a profitable and borderless industry that you could take advantage of.