This is a very tricky question because it always depends on a lot of stuff and by a lot we mean — A LOT. So, we suggest to actually follow this checklist that we have formulated to help you get a bigger picture of what should be done.
Check it out here:
Your CTA is very important because this single button serves as a guide for your page visitors that could easily impact your conversion rate.
Why specifically on mobile? Well, as we’ve mentioned before almost 80-90% of your email readers are viewing your email through their mobile phones. So make sure your CTA is right there as soon as they open your email.
Make it known how important it is for them to have your product right away. Don’t be too much of a hard sell but make sure you have an uber creative copy to help them convert.
Your subject line is as crucial as your CTA. Make sure they have a quick overview about your brand, what you do, and more importantly — your value proposition. Try keeping a minimum of 10-13 words for your subject line and couple it with a powerful CTA.
As we’ve mentioned in a previous article, don’t go overboard with your CTA. We get that you want to be creative and unique but better save them for other sections on your website.
And you’re all set! Make sure you implement this checklist right away and review your website from time to time to see which areas need improvement. Better yet, have your funnel reviewed to know how you can improve your performance!
Loved what you just read?
This is one of the questions that we got asked from our weekly Q&A on Instagram. Follow us to get a chance to ask your own questions and don’t forget to subscribe to our newsletter as well for growth strategies that are served fresh out of the oven.
Spam? Junk mail? Special offer? Unsubscribes? Hard Bounce? Open rate at 14%?
Your products are awesome. What if we could sell more of them?
Launching an ecommerce store? You have everything ready, your products, your website, your design - even your analytics? Yupee !But how about your CRM ? In this article, we'll review a simple go-to plan you can start with today to extend your CRM capabilities. Let's dive in!
I'm sharing here a proven tactic that drive results to get back at least 25% of your lost checkouts, while the e-commerce average is around 8%.
This calculator will let you know which budget you'll need on Facebook - and if your ads are profitable.
This email A/B test significance test will let you know which version of your email A/B test is the most performant - and on which metrics. Plus, we'll display which recommandations you can take.
With the top 10 Direct-to-Consumer brands that we’ve reviewed and was able to gather all the juicy details you need in setting up your e-shop’s product page! Whether you are an entrepreneur in beauty, fashion, lifestyle, or food & wine — we got you covered. Check out our list below to find your perfect match:
What do customers want to see? Truth is, it really depends on what you offer and how you want to brand your business. Overall, here are the things that we highly suggest you consider when writing your newsletter.
Launching your brand’s very first social media platform can be exciting and nerve-wracking at the beginning. Of course your main goal here is to drive social media users to your website or e-shop and convert them to customers. However, in this day and age, brands are expected to be more relevant and engaging to its target community especially in the universe of instagram, facebook, tik-tok, and twitter. So, how do you do that? How will you be able to sell while being relevant?
There are several ways to analyze a leaking funnel — and especially how to identify these leaks. We’re breaking down these analyses into two categories that can be used together.
To start analyzing a conversion funnel correctly, it is necessary to see it as it is; a succession of steps to be taken by your visitors, until the final payment step. That is exactly the reason why it's necessary to deconstruct all the stages of your conversion funnel.
What’s the best way to start Facebook/ Instagram ads? We have developed this framework that proved to be effective most of the time. After various projects for clients, we realized that this framework gives you the basics you need to start launching your Facebook and Instagram ads.